Mitch Work, President & CEO The Work Group, Inc

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vMitch has over 25 years experience in the healthcare technology industry as a senior executive for marketing, market research and consulting organizations. He is President & CEO of The Work Group Inc, a healthcare consulting company delivering strategic marketing, sales and public relations services to healthcare IT companies and provider organizations. As a researcher, educator, and executive for supplier and provider organizations he has focused on assisting healthcare technology companies to become more successful in launching and marketing their products. He has also consulted with national healthcare associations like HIMSS, AHIMA, and JCAHO

Recently, he has focused on launching and marketing of products with emerging technologies including, healthcare analytics, mobile devices, HIEs, supply chain automation, bar coding and RFID that promise to dramatically improve patient safety, clinical care and operational efficiencies while reducing costs. He has written numerous case studies and white papers and articles published in national journals and healthcare technology publications.

He has co-chaired over 20 national conferences focused on emerging healthcare technologies. He received his BA degree from Penn State University and an MPA from the American University in Washington, DC. for more information visit www.workgroupinc.net